Comparison
Peach Data and Brizo FoodMetrics, compared for UK teams.
Peach Data supplies verified merchant records across the UK, Europe and Australia, with owner names where identified and direct dials where verified. Brizo FoodMetrics, offered as Brizo by Datassential, provides foodservice market intelligence across the US, Canada, UK, Ireland, Australia and New Zealand, with menu, pricing and technology stack detail.
Both are real products with different jobs. This page puts what each company publishes side by side, so a team selling into UK merchants can judge the fit.
Side by side
Peach Data and Brizo FoodMetrics, on the record
Peach Data's column reflects our published product description. The Brizo FoodMetrics column reflects what Brizo publishes on its own pages, fetched 16 August 2026.
| What each company states | Peach Data | Brizo FoodMetrics |
|---|---|---|
| Geographic coverage | UK, Europe and Australia, with new markets built to your ICP on request. | US, Canada, UK, Ireland, Australia and New Zealand. |
| Sector focus | Merchant records for hospitality, fleet and automotive businesses. | Foodservice establishments, with menu details, pricing, ratings, reviews and technology stack detail. |
| Named owner and direct dial on the record | Owner or operator name where identified. Direct dial where verified, never claimed on every record. | Not published |
| Compliance screening (UK GDPR, PECR, TPS and CTPS) | ICO registered data controller, supplied lawfully under UK GDPR. UK numbers screened against TPS and CTPS before delivery, with regular re-screening in the portal. | Not published |
| Delivery | Customer portal, filtered CSV export and a pull API. | Web platform with filters and spreadsheet download for CRM upload. Direct API access not published. |
| Refresh cycle | Rolling refresh. New openings added, closures removed. | States its database is updated on a weekly basis. |
| Public pricing | Sales led. Request a quote. | Not published |
The Brizo FoodMetrics column reflects statements published on Brizo FoodMetrics’s own pages, fetched 16 August 2026. “Not published” means the point was not stated on the pages checked, not that the capability is absent. Brizo FoodMetrics is a trademark of its owner and is not affiliated with Peach Data. Capabilities change, so verify against their current pages.
Sources: brizodata.com · Restaurant database · Platform · Pricing
An honest take
When Brizo FoodMetrics may fit
Brizo FoodMetrics may fit when
On its own pages, Brizo publishes coverage across six markets including the US and Canada, menu level analytics across billions of observed menu items, technology stack details and a weekly updated database. Teams that need foodservice market intelligence across several countries, or menu and tech stack analysis rather than UK calling data, may find that breadth is the point.
Peach Data fits when
You sell into hospitality and F&B merchants across the UK, Europe and Australia and need the owner on the record where identified and a direct dial where verified before the data reaches your reps.
Weighing a switch rather than a head to head? Read the UK alternative to Brizo FoodMetrics guide.
Comparison FAQ
Frequently asked questions
What is the difference between Peach Data and Brizo FoodMetrics?
Peach Data supplies verified merchant records across the UK, Europe and Australia with owner or operator names where identified, direct dials where verified and TPS and CTPS screening on every UK number before delivery, delivered through a portal, CSV export and a pull API. Brizo FoodMetrics publishes foodservice market intelligence across the US, Canada, UK, Ireland, Australia and New Zealand with menu, pricing and technology stack detail. Peach is built for UK calling and outreach compliance, Brizo positions itself around multi market foodservice analytics.
Does Brizo FoodMetrics publish TPS or CTPS screening?
Not on the pages we checked on 16 August 2026, which covered its homepage, restaurant database and platform pages. That does not mean the capability is absent, only that it is not stated there. Peach Data screens every UK phone number against the TPS and CTPS registers before delivery and the portal re-screens the suppression list on a rolling cycle.
Is the data GDPR and PECR compliant?
Yes. Peach Data is registered with the ICO as a data controller. Phone numbers are screened against the TPS and CTPS registers before delivery and listed numbers are removed before release, lawfully supplied under UK GDPR. Suppressions are continuously re-screened, and customers re-screen again before any campaign, as PECR requires. Full registration and policy detail sits on our compliance page.
How often is the data refreshed?
On a rolling cycle. New openings are added and closures are removed, so your team works a market that reflects today rather than last year.
Do records include the owner and a direct dial?
A verified owner or operator name is attached where we can identify it. A direct dial is attached where verified, rather than a generic enquiries line.
How is the data delivered?
As a filtered CSV or through the platform. Standard column headers import straight into Salesforce, HubSpot, Pipedrive or any CRM that takes a spreadsheet, with no mapping project.
Can I get a sample before buying?
Yes. A pilot gives you a working sample built around the cities and business types you sell into, so you can test the depth and accuracy before committing.
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